Is the method of advertising products and services to potential customers through digital channels like websites, search engines, social media, email, and mobile apps.
With their target market in real time and send them material that speaks to them on a personal level.
Creating and distributing online ads, producing engaging social media content, making websites search engine friendly, and implementing email marketing are just a few examples of the many strategies
That may be used in digital marketing strategies. Driving traffic, producing leads, and ultimately turning those leads into paying customers are the objectives.
As compared to traditional marketing strategies like print advertisements or posters, digital marketing generally offers a more affordable and provable means to contact and engage with clients.