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Search engine optimisation

Meaning SEO, is the act of making changes to a website or web page so that it ranks highly when a user searches for a specific word or phrase.

In short, the results that appear on the first page


Google or other search engine

Search are there because they have been optimised for search engines.


This indicates that they are more likely to show up at the top of the search results since they have relevant information, well-structured pages, and a strong web platform

SEO Techniques

Keyword research, on-page optimisation, link-building, and content development are some of the strategies used in SEO. 

With these methods, website owners can improve their positions in search results and  drive more traffic to their site.

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